Purpose:
To achieve an agreed revenue target or sales quota by identifying and gaining business from new and existing clients and ensure that the customer has complete satisfaction when dealing with MSU. In this position there is generally a higher emphasis on serving and building relationships with existing customers (80%) with little cold calling / finding new business (20%).
In delivering his/her work the MD demonstrates values of:
MSU VALUES
1. Client Centred: dedicated to our clients and work tirelessly to deliver high quality, high impact services that meet clients’ individual requirements.
2. Courageous: Have the courage to push boundaries, make tough decisions and challenge others in line with our mission.
3. Mission Driven: With unwavering commitment, we exist to empower women and men to have children by choice, not chance.
4. Accountable: Ownership of our actions and focus on results, ensuring long term sustainability and increasing the impact of the Partnership.
The Sales & Marketing Executive reports regularly to the National Sales and Marketing Manager on key performance indicators
THE ORGANISATION
Marie Stopes Uganda is an NGO registered in Uganda. We are affiliated to Marie Stopes International. Together we deliver quality sexual and reproductive health care and family planning to millions of the world’s poorest and most vulnerable women. We want to make sure that women have a choice when it comes to having children and that death by unsafe abortion is reduced. The primary responsibility of this role is to further our Goal: THE PREVENTION OF UNWANTED BIRTHS and its mission of ensuring the individual’s right to: CHILDREN BY CHOICE NOT CHANCE. The post holder commits to and is held accountable to Marie Stopes global values
Job Title: Location: Reporting to: Probationary Period:
Sales & Marketing Executive Kampala with frequent travel up country National Sales and Marketing Manager Three months
Marie Stopes Uganda is an NGO registered in Uganda. We are affiliated to Marie Stopes International. Together we deliver quality sexual and reproductive health care and family planning to millions of the world’s poorest and most vulnerable women. We want to make sure that women have a choice when it comes to having children and that death by unsafe abortion is reduced. The primary responsibility of this role is to further our Goal: THE PREVENTION OF UNWANTED BIRTHS and its mission of ensuring the individual’s right to: CHILDREN BY CHOICE NOT CHANCE
Key Responsibilities Measure
1. Achieve Sales Targets
• Achieve a minimum of 300,000 condom sales per month
• Ensure collage of minimum 55 calls per day
• Ensure 70% productivity for the daily calls made
• Identify potential clients and build a rich prospect base of would-be buyers who have the resources and the desire to purchase MSU products so as to ensure that achieved sales meet set targets for the week, the month and the quarter.
• Train clients and traders on the use of MSI-Uganda’s products.
• Distribute Point of Purchase Materials to various vendors.
• Implements promotional programmes as made by the Sales Manager and Marketing Manager.
• Maintains customer relations through courtesy calls and other after sales services.
• Understanding the customer’s objectives, buying criteria and decision making processes and forming long term business partnerships in order to leverage revenue from the relationship and promote the organisation as a quality supplier with the aim of achieving “preferred” supplier status.
• Conducting product demonstrations (where applicable) and coordinating the preparation of sales proposals, tenders/bids, contracts and account management plans.
• Working closely with new and existing clients to determine their present and future needs and proposing suitable products, services and upgrades in order to maintain and grow revenue for the organization.
2. Data Management
• Accurately collect data and monitor competitor activities.
• Implementation of the retail data collection process within the trade.
• Assess outlets against set guidelines and evaluate their needs and performance.
• Gathers information relating to market performance of MSI-Uganda products against competitive products, including consumers and traders perception and attitudes, consolidates the findings and submits a report to the National Sales and Marketing Manager
3. Sales Administration
• Develop and implement monthly planner for coverage
• Submit daily call report
• Conduct and submit weekly business review report
• Compile and submit monthly sales report, volume and narrative
• Compile and submit weekly competitor trade activity report
• Target of 300,000 condom sales achieved
• Develop database of third stage potential clients.
• Percentage of sales versus cost of lead acquisition.
• Percentage of sales revenue through in bound and out bound marketing
• Percentage at which periodic targets are achieved
• Percentage of repeat business
• Level and quality of Customer Care and Service.
• Percentage of successful market activations and product promotion.
• Successful development and maintaince of key business relationship.
• Timely submission of daily / weekly / monthly reports.
• Accuracy of competitors’ activities data collection process is monitored and reported
• Customer database is accurate, completed and updated
• Outlets are assessed against guidelines
• Outlet performance and needs are evaluated
Education and Experience
• A minimum of a University degree in Commerce or in Business Administration with a Specialisation in Marketing.
• A minimum of four (4) years’ post qualification experience in Selling and Marketing fast moving consumer goods.
• Must have had a prior training in Professional Selling Skills and in Customer Care
Knowledge, skills and abilities
• Hard working and persuasive
• Quick decision making and highly intelligent
• Good interpersonal skills
• Flair for sales
• Excellent communication skills
• Enjoy travelling and outdoor work
Attitude / Motivation:
• Keen to pursue personal development
• Strong commitment to the goal and vision of MSU
• Results driven
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